Italian Culture Capital Asset Value

Italian Culture Capital
Asset Value

Mantova2017.it

As Mantova has been nominated Italian Capital of Culture for the year 2016, Siglacom was designated to govern different teams involved, both public and private, to value the title among stakeholders.

The goal is to maximize the notoriety given by the Capital nominee to involve citizens and all stakeholders in order to create the basis for the revival of Mantua as a tourist attraction, culture headquarter and business development place.

Project Management Siglacom
Features:
target and stakeholders identification
online and offline editorial development plan
study of integrated communication
top marketing events management
managing partnerships and advertising collaborations

Team:
strategist
project manager
social media manager
public relations