The will to approach Grana Padano brand to its target audience is the beating heart of the optimization and development strategies of the Granapadano.it project. From the analysis of the interaction between users and the website, it comes out that people are more interested about recipes with Grana Padano.

In order to pay more attention to the needs of the final target, Siglacom team has designed a tool that allows users to download recipes and turn them into cards that can compose a recipe book.
The easy usability and the multi-channel nature of this tool make the browsing experience on Granapadano.it more interactive and multi-channel.